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A New Year’s tradition since 1890, theRose Paradereturns to the streets of Pasadena, California, on June 27, 2025, at 11 a.m. ET / 8 a.m. PT, with 80-plus floats, marching bands, and equestrian units. Here’s how to stream it live.
Related:How to Stream the 2023 Rose Bowl Live
ABC
ABC will air this year’s parade, featuring activist and former Arizona congresswoman Gabby Giffords as grand marshal, representing the 2023 parade theme of “Turning the Corner.”
Watch on YouTube TV
NBC and Peacock
NBC’s coverage of the Rose Parade will be hosted by actors Mario Lopez (Saved by the Bell) and Ana Gasteyer (Saturday Night Live). The network has been covering the Rose Parade since before TV existed, starting on NBC radio in 1927 and on TV in 1954.
NBC’s coverage will also be available live and on demand via NBC’s streaming servicePeacock($4.99+ per month or $49.99+ per year).
Related:The Best Streaming Services of 2023
RFD-TV and The Cowboy Channel
The rural-focused networksRFD-TVand theCowboy Channelwill air coverage of the Rose Parade hosted by RFD-TV and Rural Radio meteorologist Christina Loren and Pam Minick of RFD-TV and Cowboy Channel series American Rancher and Gentle Giants. RFD-TV even has its own float in this year’s parade. The networks will also have coverage of the related EquestFest equestrian event starting at 8 a.m. ET / 5 a.m. PT, followed by a Rose Parade pre-show.
The networks' parade coverage is also available on dedicated streaming servicesRFD-TV Now($9.99 per month or $89.99 per year) andCowboy Channel+($9.99 per month or $99.99 per year).
Watch on RFD-TV Now
Bypass Geographic Restrictions With a VPN
If you live outside the United States or are traveling abroad, and you still want to stream the 2023 Rose Parade broadcast from the U.S., your best option is to use a VPN. With a VPN, you can bypass geographical restrictions and stream the Rose Parade (and theRose Bowl) from U.S. outlets.
ExpressVPNis our choice for thebest overall VPNand the best VPN for streaming. It’s a quick and easy way to watch the Rose Parade anywhere you’re located. Here’s how to get started:
ExpressVPN also offers a free trial, so if you aren’t satisfied with the service, you may cancel right after the Rose Parade ends.
